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Fat Daddio's


Bakeware Company Paves the Way for Future Growth

After a Period of Significant Expansion, Matt Nelson is Set to Lead the Renowned Bakeware Brand Fat Daddio’s into a New Era of Market Leadership and Innovation

Spokane, WA – November 9, 2023: Current CEO of Fat Daddio’s Craig Kuehl has named Matt Nelson as the company’s next President and Chief Operating Officer beginning December 2023. Kuehl, who is the majority owner of the ProSeries Bakeware Brand stated it is a well-earned appointment for Matt to lead the company into the next era as an industry leader in anodized bakeware.

Nelson has been serving as Fat Daddio’s Executive Director for the last 4 years in which the company has seen tremendous growth and experienced significant gains in market share. He has overseen all aspects of production, warehousing and distribution, operational management, and the onboarding of our retail partners.

“Nelson’s breadth of experience in finance and corporate banking background combined with strong communication and leadership skills, has gained the trust of the entire Fat Daddio’s team,” Kuehl assured. He continued to laud Nelson’s unmatched work ethic and technical and omnichannel development with the company. Kuehl extolled, “Matt is simply one of those talents that you encounter and realize he was meant to lead an organization.”

Nelson commented, “It is an honor to be appointed the next President and COO of Fat Daddio’s. With the team we have assembled, we look forward to furthering our industry-leading reputation in both current and prospective markets.” He concluded, “We take our daily commitment seriously to serving our customers as both a vendor partner and an industry resource.”

About Fat Daddio’s:

Established as a leader in the culinary industry, Fat Daddio’s has dedicated more than twenty years to crafting superior commercial bakeware and tools that cater to the needs of professional pastry chefs, artisan bakers, and passionate home baking aficionados. With an unwavering pledge to excellence and innovation, Fat Daddio’s continues to earn its reputation as a dependable brand, celebrated in professional and domestic kitchens globally for its durability, performance, and precision.

Press Contact:

Scott Jones, Media Relations
528 E Spokane Falls Blvd. Ste. 306
Office: 509.252.9001
Fax: 509.262.9002


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